Image is Everything in Switzerland

The Switzerland Holiday Extravaganza kicked off in Chelsea last night, promptly at 6pm. Female writers were dressed head to toe in trendy nocturnal cocktail dresses with a handbag under one arm and a glass of vino in the other.

Under the bright lights, a fashion photographer snapped his camera and airbrushed my shiny cheeks clean. Bottomless glasses of white and red wine and plates of yummy hor'dourves made their rounds.

The red carpet was rolled out for a Suisse-style fashion show meant to humor the crowd. I held my breath as Heidi Klum was announced. Instead, an angel in white appeared blowing bubbles rather than granting wishes.



I finished writing a winter article about Zurich this week. It makes its debut on GoNomad.com soon. It's a 3000 word essay on where to shop, dine and sleep for the weekend.

I adore Zurich - it can be flashy and pretentious one day then charming and humble the next.